Production Concept Unit: Branding

From my research into apps and content for AMC shows on their website pages and facebook sites. I have found the typical things to find on a AMC page for a show are:

• FAN TRIVIA
• CHALLENGES 
• INTERACTIVE SOCIAL GAMING - play online with others  

With this in mind, I drew up some initial ideas on what could be made for Man Alive then I developed them to show how they could be marketed. Here are my notes and the example of promotion I then created for each. 

Idea 1:

PRISON (could be a question game)
You’re in a prison, you have to do certain things to get audience attention and get votes, with the help from St Nick (drugs), Genie (hacking). 
The app uses facebook data to show you certain things on the tablet on the wall. 

Idea 2:

CELLBLOCK: Be the audience
You’re watching the prison show as you would in the programme, you have to make choices about the inmates life. 
Could be a specially filmed extra as CCTV? 

Idea 3:

QUESTION GAMES - which character are you? (personality test)
7 questions (relate to story situation) - 5 options A-E 
Pictures of prison in background