Fiction Adaptation Unit: Project Update

I came across this video on Adweek, in the talent gallery. I really like the style and the piece of music and use of text on screen. Even though it's a simple idea of using a magnet with some iron fillings it's actually quite watchable. It's encouraged me to not go 'over the top', complicating ideas; I know I can create some beautiful shots and I know the images I wish to create. I'm not taking any of the words too literal, I'm aiming to create a 'mood' from the poem and to insert new ideas and meanings. 

Magnetic from Sukru Alp Beyarslan on Vimeo.

More interesting videos can be found here, it's worth a look for creative ideas: Adweek Talent